WHERE MARKETING AND INTENTION MEET

Align.
Attune.
ResInnate.

I help independent businesses, retreat centers, facilitators, coaches, and entrepreneurs clarify what makes their work ResInnate—and translate it into a clear vision, thoughtful marketing, and a path to growth rooted in purpose.

Decorative pale mountain and sun illustration
Three ways to work together

Choose Your Adventure

Every business has its own landscape to navigate. Whether you need a wider view, a guide along the trail, or someone to help carry the load, we’ll find the support that fits your journey.

01

Consulting & Advising

Find Your Direction

Find higher ground and see the big picture. Through focused strategy engagements or ongoing advisory, we’ll explore what makes your business unique, recognize opportunities, and decide which routes deserve your energy.

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I bring practical insight and grounded guidance to help you navigate important decisions. Together, we’ll map a direction rooted in your purpose, with clear priorities and next steps you or your team can put into action. You’ll leave with a wider perspective and a stronger sense of where to go next.

For business owners who want experienced strategic guidance.

02

Coaching & Mentorship

A Guide Beside You

You don’t have to navigate every turn alone. We’ll shape your marketing strategy together, then meet regularly to work through questions, review what you’re creating, and choose your next steps—with a clear container for feedback and email support between sessions.

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Along the way, there’s room to check the map and tune into your inner compass. When welcomed, heart-centered wisdom, yogic practices, and creative exploration can help you reconnect with your purpose and innate strengths. You put the plan into practice, with support to find your footing and your own rhythm.

For business owners who want to implement with guidance, connection, and accountability.

03

Done-for-You Marketing

Bring Your Vision to Life

Build the foundations of your marketing and the routes people take to find you. Each part of your marketing helps shape the journey. I bring those pieces together around your business, your goals, and the people you serve.

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We’ll establish your goals, map the priorities, and agree on the scope. Then I’ll carry out the work with care for your voice, your customers, and the details. Through focused projects or ongoing support, you stay involved at key milestones while gaining more space for the work that needs you most.

For business owners who want experienced, hands-on implementation.

Let’s Explore the Path Ahead

BOOK A DISCOVERY CALL
Marketing services

Many Paths.
One Summit.

There’s more than one path to growing your business. From strategy and web design to search visibility, advertising, and content, each marketing service has a part to play in the journey. Together, we’ll choose the routes that fit your goals and bring them into harmony—helping the right people discover your work, connect with your purpose, and take the next step with you.

Two hikers on a forest trail toward a sunlit mountain peak
Marketing Strategy

Marketing Strategy A clear view from the summit.

Take in the full landscape of your strengths, audience, and opportunities. We’ll map a practical route that gives your marketing focus and your next steps direction.

Web Design & Optimization

Web Design & Optimization The basecamp for your business.

Create a welcoming digital home that reflects the true nature of your business, builds trust, and gives visitors a clear starting point to explore your offerings and connect.

SEO & AI Search Visibility

SEO & AI Search Visibility A sherpa for those searching

Help seekers find their way to your business through search engines and AI-powered search. Create useful content that speaks their language and resonates with what they’re looking for.

Paid Search

Paid Search Your marker on the trail map.

Show up along the routes your customers are already exploring. Focused search campaigns pair relevant messaging with your services, helping people find you when they’re ready to take the next step.

Lead Generation

Lead Generation A clear route to the summit

Give curiosity a path to follow. Connect compelling offers, landing pages, and thoughtful follow-up to guide interested visitors toward a conversation with your business.

Social Ads

Social Ads Your crew for the journey.

Reach beyond your familiar circle and invite new people along. Purposeful social campaigns introduce your work to relevant audiences and reconnect with those who’ve already crossed your path.

Email Marketing

Email Marketing Trail notes worth opening.

Be a familiar voice along the journey. Share useful insights, timely updates, and thoughtful encouragement that keep your audience connected with your work.

Content Strategy

Content Strategy Your knowledge of the terrain.

Turn the ground you know best into guidance worth following. Shape your expertise into useful topics and a clear content plan built around your voice and your audience’s questions.

THOSE WHO HAVE WALKED THE PATH

In the words
of clients

Our Google rankings drive a lot of our web traffic and guests consistently say that they found us through search. Matt’s marketing expertise allow us to focus on running our retreat center and doing what we love instead of getting bogged down with website and SEO details. We owe a lot of our success to his continued support.

Will H. | Suan Sati

suansati.com

Matt’s services have been extremely supportive and helpful in my business growth and expansion the last couple of years. He crafted a unique and beautiful expression of my business and brand, as he built me a website and offered fruitful business coaching. His holistic approach to business, made it a fun exploration, as I worked through some creative blocks. He also helped me with getting clear on some longer term goals and a bigger vision that I hadn’t been able to yet see. This has been an excellent investment and I look forward to working together again!

Lauryn L. | Arise Alchemy

arisealchemy.com

Matt redesigned my website to focus on attracting specific therapy clients for my private practice. I have been getting new inquiries constantly and have been so busy that I have raised my hourly rates.

Spencer Chernick, LMFT

spencerchernicklmft.com

Matt helped me rebrand my therapy business and created a website that brought in enough clients for me to transition into working for myself and running my private practice.

Sarah C. | Self emBody Therapy

selfembodytherapy.com

Meet your guide

My Journey

I’m Matt Lawley—a digital marketing consultant, yoga teacher, musician, and facilitator with more than a decade of marketing experience. Before founding ResInnate Marketing, I managed marketing for a global training company, helping triple annual revenue to $6 million, increase ecommerce revenue fivefold, and support its acquisition. Today, I partner with independent businesses, retreat centers, facilitators, coaches, and entrepreneurs to strengthen their visibility and share their offerings with more people.

Yoga and holistic wellness are worlds I know from the inside out. I’ve completed more then 1,000 hours of yoga training and worked with retreat centers in Thailand, Mexico, and Guatemala. Through my own retreat company, I’ve spent four years guiding experiences that bring together nature, yogic practices, meditation, and creative expression—helping people connect with their hearts and find their creative voices.

Away from the screen, you’ll often find me following a mountain trail, sitting in meditation or bringing people together through music. More than ten years of travel, hundreds of miles of backpacking, and countless song circles have taught me when to follow a plan and when to improvise. I bring that same spirit to your business: listening carefully, making space for possibilities, and finding a direction that feels true to your purpose.

Two hikers crossing a rushing mountain stream beneath rocky peaks
Matt singing and playing guitar beside an alpine lake surrounded by autumn aspens Matt Lawley / ResInnate Marketing
FIND YOUR CENTER

Ancient wisdom.
Modern expression.

ResInnate brings together yogic wisdom, music, and nature as pathways to reconnect with our innate creative life force—the energy that moves us to imagine, express, and bring something meaningful into the world.

Through the technologies of yoga, meditation, breathwork, music, and mantra, I’ve found ways to quiet the noise, listen inward, and open space for creative expression. My exploration includes extensive teacher training in alignment-based hatha, kundalini, and yin, alongside courses in pranayama, meditation, music and permaculture. Together, these studies and practices shape how I approach business—with greater awareness of what we create, how we work, and whom we serve.

We can weave spiritual, energetic and creative practices into our collaboration, alongside practical marketing strategy. The intention is to help you access your own insight, express what makes your work distinctive, and build a business that supports your livelihood while contributing to something you believe in.

The next step

A journey of a thousand miles begins with a single step.

— Lao Tzu Let's Walk Together