HOLISTIC DIGITAL MARKETING CONSULTING AND IMPLEMENTATION

RESINNATE MARKETING

Digital marketing and business coaching for health/wellness, yoga, travel, training, retreats and more.

Align Your Passion + Work + Purpose

Marketing Strategy

Product/Market Research

Gather information about your target market and customers to determine the viability of your product in current and emerging markets.

Competitive Analysis

Identify and analyze major competitors in your market to determine their strengths/weaknesses and successful marketing strategies.

Channel Analysis

Determine the best marketing channels for your products and business in order to implement the most important marketing campaigns and get the most out of your investment.

Personas and Messaging

Build personas based on your most important customers and match your key messaging to their needs, desires and preferences.

Search Engine Optimization

Keyword Research

Research the potential organic search traffic and difficulty to rank for the keywords that are most important for your business.

On-Page Optimization

Optimize your website to include the most important keywords for your business and drive organic search traffic to your website.

Technical SEO

Implement SEO best practices across your website to ensure that Google and other search engines will show your website in search results.

Local SEO

Optimize your website and Google Business profile to show your business and services in local search results and on Google Maps.

Web Design & Optimization

Custom Built Websites

Build a custom website to highlight what makes your business unique and includes the functionality that is essential for your products and customers.

Conversion Optimization

Optimize your website to improve user experience and drive the most important actions such as ecommerce purchases and lead capture.

Speed Optimization

Make your website load lightning fast on both desktop and mobile to ensure smooth user experience and increased search engine visibility.

Analytics Tracking

Monitor user interactions and conversions on your website using tracking pixels such as Google Analytics to understand user behavior and further optimize your website.

Paid Search

Google Ads

Get more traffic and customers from Google search results by showing ads for your most important keywords and products/services.

Bing Ads

Get more traffic and customers from Bing search results by showing ads for your most important keywords and products/services.

Social Ads

Facebook Ads

Show customized Facebook Ads to followers, website visitors, people who interact with you and new customers to drive more traffic to your page and website.

Instagram Ads

Show customized Instagram Ads to followers, website visitors, people who interact with you and new customers to drive more traffic to your account and website.

Clients

"Our Google rankings drive a lot of our web traffic and guests consistently say that they found us through search. Matt's marketing expertise allow us to focus on running our retreat center and doing what we love instead of getting bogged down with website and SEO details. We owe a lot of our success to his continued support."

"Matt redesigned my website to focus on attracting specific therapy clients for my private practice. I have been getting new inquiries constantly and have been so busy that I have raised my hourly rates."

"I needed help getting visibility for my birth services. Matt created a marketing strategy and website focused on bringing in clients through Google search and Google Ads. I have started getting my first clients and I am excited for what the future holds!"

"Matt helped me rebrand my therapy business and created a website that brought in enough clients for me to transition into working for myself and running my private practice."

About

My name is Matt Lawley and I am a digital marketing consultant who works with businesses and organizations in the areas of health/wellness, yoga, travel, regenerative agriculture, training, retreats and more. I have a diverse set of marketing skills that allow me to tackle complex projects from start to finish including strategy, implementation and analysis. I am interested in working with people, projects and centers that are passionate about creating new ways of living in environmentally conscious ways and in community. I spend most of my free time in nature, hiking, backpacking, traveling, playing music and practicing yoga. I also teach yoga and offer permaculture/regenerative design services through my other business ResInnate Yoga & Permaculture. offers weekly yoga classes, private yoga instruction, workshops, yoga retreats in Colorado and yoga retreats in Guatemala with a focus on connecting with the Earth, elements, music and the nature within us.